• Boldyn Networks and ASM Global,the world’s leading producer of entertainment experiences, venue management and event strategy, introduce high-speed mobile connectivity throughout first direct arena in Leeds
• The new 5G multi-carrier wireless network will transform the guest experience and benefit venue operations and logistics
• The neutral host network model is designed to be shared by all four UK mobile network operators to deliver seamless connectivity to their customers

28 June 2023 | London, England

Boldyn Networks and ASM Global, the world’s leading producer of entertainment experiences, venue management and event strategy and operator of the first direct arena in Leeds, have today announced the creation of the UK's first 5G neutral host arena. This collaboration brings high-speed, high-capacity mobile connectivity throughout the entire venue, revolutionising the visitor experience.

The announcement marks another step in the partnership between Boldyn Networks and ASM Global to bring cutting-edge connectivity solutions to leading entertainment venues around the world.

Designed and installed by Boldyn Networks, the new 5G multi-carrier wireless network will enhance the experience for fans attending events at the 13,000-capacity award-winning venue, an integral part of Leeds' vibrant cultural scene.

Visitors will be able to stay connected and benefit from more interactive, digitally enabled facilities and services. From enhancing ticketing processes, enabling more efficient entry for visitors, and navigating around the venue, to speeding up the browsing and ordering from the range of food and beverage options, the fast, reliable mobile network will streamline operations and commercial activity within the venue.

Sponsors can also leverage this enhanced network to offer exclusive promotions and experiences, fostering stronger connections with their target audience.

The neutral host network model, implemented by Boldyn Networks, is designed to allow all four UK mobile network operators to join onto the network, minimising equipment and power usage, contributing to a more sustainable and efficient means of delivering reliable mobile connectivity to customers.

Paul Osborne, Chief Commercial Officer, UK & Ireland at Boldyn Networks said: "We are incredibly proud to collaborate with first direct arena on this pioneering project. The launch of the UK's first 5G neutral host arena represents a significant leap forward in delivering seamless, high-speed connectivity for both fans and venue operators. This collaboration highlights our shared commitment to working with venues, including through our partnership with ASM Global, to revolutionise the visitor experience and set a new standard for connectivity in entertainment venues.”

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*Including BAI Communications in the Northern Hemisphere, Mobilitie, Signal Point Systems, Transit Wireless, Vilicom and ZenFi Networks.

Connect with us on social media:    Learn more at: W boldyn.com  

About Boldyn Networks

Boldyn Networks is one of the world’s largest neutral host providers, delivering the advanced shared network infrastructure needed for a smart, inclusive, and sustainable future. It brings together the combined scale and expertise of six* companies with a single purpose: to unlock the power of an interconnected future. From interconnected transit, venues and enterprises to smart cities and next-generation networks, Boldyn Networks enables new possibilities in the way people live, work and play. Our portfolio is harnessing fibre, advancing 4G/LTE, accelerating 5G, preparing for 6G–and looking beyond to the next breakthroughs, and global operations span the US, the UK, Ireland, Italy and Hong Kong. Boldyn Networks. Reimagine tomorrow. Transform today.

*Including BAI Communications in the Northern Hemisphere, Mobilitie, Signal Point Systems, Transit Wireless, Vilicom and ZenFi Networks.

Connect with us on social media:    Learn more at: W boldyn.com

For more information contact

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Boldyn Networks

M <07921 450882> | E < bai@lexcomm.co.uk >

ASM Global press contact:

alex@galapr.co.uk

About Leeds First Direct Arena

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About ASM Global

ASM Global is the world’s leading producer of entertainment experiences. It is the global leader in venue and event strategy and management – delivering locally tailored solutions and cutting-edge technologies to achieve maximum results for venue owners. The company’s elite venue network spans five continents, with a portfolio of more than 350 of the world’s most prestigious arenas, stadiums, convention and exhibition centers, and performing arts venues.

For more information, please visit https://www.asmglobal.com/

 [AS1]Should this come from venue, ASM or partnerships team, Lauren?